The Plant Your Feet Project was founded by my friend Matt Fiedler who is as smart as he is generous. He had an idea to create a sock company that would benefit the environment and the community, and he has seen this idea to fruition. For each pair of socks sold, his company will plant 5 trees and donate one pair of socks to a homeless shelter in local Minneapolis and the surrounding shelters. I was honored to be able to help with this noble plan by taking the photos for his website. If you are interested in grabbing a pair, click here!